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Oregon’s Champions and Kuni BMW

Recently, Kuni BMW has aired a number of television spots and web videos honoring Oregon’s Champions. With the Olympics comes the idea of recognizing those among us who demonstrate the skills, abilities, and commitment necessary to achieve greatness. We wanted to recognize those in our community who express this dedication and commitment, but do so in a way that improves the lives of those in their own communities.

At Kuni BMW we understand and value what it means to be involved in the community. We strive to be the best at what we do, and we want to recognize those whose goal is not athletic achievements or business success, but rather to simply make the lives of those in their communities better.

Katy and Dusty McCue | Special Olympics Oregon

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Tech Update: New Radio App for BMW and Mini Drivers

August 9, 2012  |  Featured, Media, Tech Tips, Technology

BMW has begun offering a much more personalized, intimate way to listen to radio for BMW drivers with BMW Apps and Mini Drivers with Mini Connected. This new update comes in the form of a fully-integrated Stitcher SmartRadio™ App experience for any compatible vehicles. More than just a simple radio app, the Stitcher SmartRadio™ App allows BMW and Mini Drivers to create their own personal talk radio stations by selecting content and programs that they enjoy to form a seamless radio listening experience that is expertly tailored to the driver’s interest. In addition to providing access to programs that the driver already enjoys, the App will make suggestions about possible programs that the driver might be interested in, based on the preferences that he or she has already expressed. This groundbreaking partnership between Stitcher and BMW is, in part, an attempt to allow BMW and Mini Drivers to have access to the same functionality in their cars that they possess in their smartphones.

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BMW in London: More than a Sponsorship

The distinction of being named the Official Automotive Partner to the London 2012 Olympic and Paralympic Games is one that BMW has held with great pride, but for BMW, it is more than a sponsorship. By seizing the opportunity to be involved in the world’s greatest athletic events, BMW is having an impressive impact on the Olympic and Paralympic Games. With a fleet of environmentally conscious, sustainable vehicles, BMW is going beyond their responsibilities as a sponsor, and have provided nearly 4,000 low emission cars to support the athletes and organizers in their efforts to make the games run as smoothly as possible.

In addition to logistical support, BMW has gone above and beyond to support the United States Olympic Team. The company has recently been developing camera technology to capture and analyze information about human movement, in an attempt to develop some method of empowering the vehicle to detect obstacles or pedestrians. BMW provided this technology to the U.S. Olympic Team to capture data about long jumpers’ performance, allowing coaches to better understand the techniques and training requirements of their athletes. U.S. Olympian Will Claye earned the bronze medal in the long jump, showcasing the invaluable help that BMW has provided to the team. Overall, BMW has had a great positive impact on these Olympic Games, making them an efficient and awe-inspiring as possible.

Video: BMW At The Olympics

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BMW’s Mini Stands Out In London

August 8, 2012  |  Uncategorized

In keeping with its goal of making the 2012 Olympic Games the most successful yet, BMW has created an outstanding new system to make track and field events more efficient. By providing a fleet of miniature remote-controlled vehicles, BMW has astounded both athletes and spectators alike with their innovative spirit. The miniature vehicles are being used to transport javelins, discuses, hammers and shots throughout the Olympic Stadium, saving Olympic volunteers’ valuable time and energy.

The miniature vehicles measure only 39 inches long and have a carrying capacity of up to 8 kilograms, making them the perfect option for shuttling equipment throughout the Olympic stadium with ease. Controlled by a team of highly trained volunteers, these miniature vehicles represent yet another effort that BMW is making to be more than just a sponsor to the Games, but rather a innovative partner with extremely helpful and efficient solutions to practical problems faced by those planning, and competing in these Olympic Games.

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Spy Photos: The New BMW M4

August 7, 2012  |  BMW Manufacturing, Future BMW, Media

More pictures have arisen of BMW’s new M4 during testing. According to reports, the new vehicle will replace the M3 Coupe, and will feature 19-inch wheels, the signature M series quad exhaust, and no sunroof.

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A New Era: The New BMW i8 Takes The Crown

BMW has a long history of innovation, and their vehicles are consistently held above the competition as being not only incredibly well-performing, but also exceptionally cutting-edge. In keeping with this theme of being at the forefront of vehicle development, BMW has decided to lend their distinctive design to the latest trend in the automotive world: hybrid cars.

Part of the new plug-in hybrid BMW i line, the BMW i8 represents the best of BMW’s technological advancements and stylish vehicle design. Recent testing of the concept has been markedly successful, and the new i8 and i3 seem poised to usher in an era where sports performance and fuel efficiency are not mutually exclusive. Widely considered to become the most progressive and innovative sports car of its time, the BMW i8 has recently had the distinction of being crowned the 2012 Concept Vehicle of The Year. The award recognizes vehicle concepts that are likely to be influential in shaping the future of the automobile industry. While it is no surprise that BMW will have a hand in doing so, their new approach to the hybrid car concept has generated considerable excitement among many automobile enthusiasts. Given BMW’s history of utilizing cutting edge technology to produce products that are both efficient and stylish, we should all be excited about what the future holds for these vehicles.

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